For communication that gets attention, generates clicks, drives revenue and inspires your prospects
Personalize your message with animated GIFs, native advertising, advertorials, landing pages, and social media blitzes for exceptional marketing campaigns.
Promote your products, services and events to a savvy, connected, engaged and affluent audience with a median household income of $360,000 (Graham Hughes/The Canadian Press, 2023).
Click on the item you are interested in to see our rates.
ADVERTORIAL SPONSORED CONTENT LINKS INSERTION DISPLAY ADVERTISING NATIVE ADVERTISING PROFILE PAGE NEWSLETTER BANNER AD REAL ESTATE LISTING SEASONAL PROMOTION SOCIAL MEDIA BLITZ
We also offer creative and production services:
• Graphic design and production • Copywriting and translation • Photo and video production • Media planning
WestmountMag.ca highlights everything that makes the Westmount neighbourhood and the Greater Montreal area vibrant, showcasing local news, events, community initiatives, and artists, ensuring a strong connection with a targeted and engaged audience. Experienced writers and contributors from diverse fields (journalism, art, business, food, law, etc.) regularly deliver high-quality content, giving a credible and influential voice to every topic covered.
We publish a dozen articles and two newsletters each week. Our varied editorial line covers local community life, art, culture, entertainment, residential architecture and design, environmental and wildlife protection, real estate, health, wellness, nutrition and recipes. Additionally, WestmountMag.ca offers its readers profiles of local merchants and service providers, as well as exclusive real estate listings.
Our readership consists of adults with a median household income of $360,000 (Graham Hughes/The Canadian Press – 2023), with over half holding a university degree. Sixty-six percent of our readers are women aged 45 to 65, who typically consult three or more articles per visit.
All our content is optimized for search engines. Over half of our traffic is generated through keyword searches, which are five times more profitable than paid search results, according to Google’s Economic Impact Report. With an open rate of over 40%, three times higher than the industry standard for similar publications, WestmountMag.ca is the ideal vehicle for reaching savvy consumers in Westmount and Montreal.
We build customized advertising, branding and notoriety campaigns according to your goals and budget. We aim to maximize the return on your marketing investment. With WestmountMag.ca, you can advertise on all pages with our Sidebox, or select a specific article or category to display a banner ad.
You can place a Full-Width Banner Ad on top of our Featured page, or in our twice-weekly Newsletter. Display banners are available on all pages or within specific articles or topics. You can also promote your goods and services through advertorials and with Native Advertising in our most-read weekly chronicle, “Westmount Here and There“.
You can post your business Profile in our bilingual directory of merchants, professionals and service providers. We also offer Social Media Blitz campaigns, Flash sale announcements, email marketing, 360° marketing, and other sponsorship opportunities.
Real Estate sellers and realtors can showcase and list their properties for sale in our Featured Real Estate section, which also promotes real estate brokers and agencies. Click here for more info on listing Real Estate on WestmountMag.ca.
The ideal tools to provide detailed and relevant information about your products and services
Sponsored content has become an increasingly mainstream tactic as brands look to reach audiences in an authentic way. With the rise of adblockers and banner blindness, integrating messaging into trusted content is seen as an effective alternative to traditional digital advertising.
• Sponsored content is evergreen, so it lives on in our site and in search engines • Advertisers can share sponsored content on their own social media channels • Sponsored content can be resurfaced at any time • Sponsored content will continue to receive views after its publication thanks to natural search engine traffic. • Savvy advertisers can increase or renew their visibility with display advertising at any time.
Advertorial Add value, increase reach and create emotional connections with notoriety and credibility-building advertorials that provide consumers with detailed information via multiple images or videos, 2,000 words, and up to 3 Do-Follow links. A feature on the homepage, advertorials are featured for 15 days on our homepage and included in the newsletter for 2 weeks.
Sponsored Article Boost credibility, engagement, and brand awareness with sponsored articles. Perfect for your press releases, event announcements, brand promotions, and flash sale announcements, with 1 Do-Follow link and up to 750 words, they offer targeted reach, valuable content, and improved conversions.
As an option, we also provide sponsored articles insertion in newsletters for additional amplification: 1 week (2 newsletters): $95 2 weeks (4 newsletters): $175
Link insertion Link insertion offers improved SEO, faster indexing, increased referral traffic, flexibility in targeting, cost-effectiveness, and valuable content delivery, making it a valuable component of online marketing strategies.
Optimize your visibility with well-positioned advertising banners
Be visible everywhere on WestmountMag.ca with a Sidebox on every page, a Full-Width Banner on the Home Page, and Display Banner ads on specific pages or topics.
SIDEBOX – produced at 600 x 1000 pixels for Retina display – displayed at 300 x 500
FULL-PAGE WIDTH BANNER– produced at 2048 x 500 pixels for Retina display – displayed at 1024 x 250
PERMANENT DISPLAY BANNER – produced at 1380 x 500 pixels for Retina display – displayed at 690 x 175
Listing in our exclusive directory of merchants and professional service providers
This page is your showcase for your services and products, entirely dedicated to your brand. It contains all your articles, videos and photos, as well as catalogues, sales documents, invitations and descriptions of events, seasonal promotions, and items for sale.
PRESTIGE PROFILE Full page width, no other ad on your profile, up to 2,000 words of descriptive text, multiple addresses, slide shows, videos, and up to 3 Do-Follow links.
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ESSENTIAL PROFILE 1 address, 1 featured image, and up to 350 words of descriptive text with 1 Do-Follow link.
Showcase your properties for sale, your agency or your broker in our exclusive real estate section.
Bilingual real estate listings are featured for 30 or 60 days in our exclusive Featured Real Estate section, with video, a slideshow of up to 8 full-screen images per listing, and a hyperlink.
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These highly promoted coop advertorials are perfect for seasonal offerings
Selected advertisers per season: Mother’s Day, Spring, Summer, Fall, Holidays and Valentine’s Day. All inserts are linked to profiles on WestmountMag.ca, client websites, social media profiles, or other relevant platforms.
Allows your ad or call-to-action to stand out by its predominant position in our weekly most-read article
Native ads are considered the most effective sales tool, providing up to 3 times higher CTR and 2 times higher conversion rates, which can increase advertisers’ total income up to 6 times! Rather than being placed in spaces traditionally reserved for banner advertising, native advertising integrates naturally in Westmount Here and There, our weekly community events column.
Reach our newsletter subscribers twice a week with WestmountMag’s email marketing
Unlike traditional advertising units, the exclusive newsletter banner stands out due to its predominance, absence of other advertisers, exclusivity, and high response rate. It allows you to reach over 1,250 prime subscribers twice weekly, featuring a link to your WestmountMag profile, website, or landing page.
Click here to view a Newsletter sample
A supporting advertising campaign via WestmountMag’s exclusive social channels
Multiply your campaign’s impact with one or two weeks of social media promotions through WestmountMag’s owned and operated channels on Facebook, LinkedIn, Pinterest and Twitter.
Conversion tracking of advertising campaigns on WestmountMag
Content marketing is a powerful tool that can generate revenue and produce dramatic results when planned with good data. Analytics makes it easy to get the most out of your campaigns as you don’t need to be an analytics expert to set up conversion tracking. We provide on-demand analytical reports to evaluate the reach of your advertising campaigns.
All rates are subject to change without notice. Production fees may apply. Taxes are not included.
